Product videos will help you convert your target audience
Include product videos on your e-commerce platform to help viewers believe in your product and trust your brand
Inform Your Audience
A good product video will highlight all the features and benefits of your product, informing viewers of why they should buy
Boost E-Commerce Sales
The more a customer understands how they can use your product, the more they’re likely to buy your product.
How to use your product video
On your website’s product page
Place your video clearly on your website’s product page. This will help your audience to be better informed, and boost your product sales.
In advertising and customer communications
Use product video content in your ads and customer communications and you’ll see a big increase of leads to your site.
At point of purchase on 3rd party retailers
Don’t blend in. Make your product stand out versus your competitors on 3rd party retailer sites with a video that highlights all its best features.
Check out some of our Product Video work
This product video for Kaelo explains the integrated wine cooler in a concise way so retailers can communicate its value
Working with a Product Video Production Company
At Small Films we will take your product and make it the hero of the film. We’ll work closely with you to understand your marketing objectives and we’ll create a style of video that best suits your product and your brand. We’ll write scripts and storyboards that highlight all the cool features and benefits of your product and then film your product in action, either in our London studio or we’ll source locations that will best suit your product. Then our highly experienced team will film with the latest camera equipment, capturing high quality footage of your product. We’ll then edit it, add animation if required and deliver you a final video that makes your product sing.
We’ll help you deliver a video
marketing strategy and activation plan
We can then support how you amplify your product video, making sure that you achieve your desired objectives. We can help craft your video marketing strategy so that your product video content cuts through the noise. We can also help you push your product video out to your target audience using a variety of digital marketing techniques such as Facebook and Instagram advertising or influencer marketing.