SEO Videos for a Financial Services Company

Interactive Investor

The Brief

Interactive Investor wanted to create a series of animations to help their customers understand the difference between a self-invested personal pension (SIIP) and a Stocks and Shares ISA. They wanted these videos to be “found” when their customers searched for information around these topics.

Our Creative Solution

After sharing our vision for the project and concepts for the animation, we then wrote the script and storyboarded the individual films. We created a strong motif around the colours used by Interactive Investor and represented the topic of discussion through infographic elements and text. The videos were narrated by a voiceover artist.

The Result

These videos contributed to improved Google search results, page sessions and lower bounce rate for the company website. All three videos have average view durations of +80% – a ringing endorsement considering the patience of viewers. “The workflow and project management were standouts with Small Films. The communication was excellent, edits prompt and we settled into a rhythm very quickly.”

REQUEST A QUOTE

or complete the form below

    By submitting this form I agree to my details being used in sole connection with the intended enquiry. Please check our privacy policy to see how we protect and manage your submitted data.

    Other projects that you will be interested in

    Mackie’s of Scotland

    Facebook Ads to Sell Ice-cream

    view project
    packets of Tilda rice

    Tilda and World Food Programme

    Promoting a Charitable Initiative

    view project

    Florismart

    Mother’s day takeover with branded content.

    view project
    REQUEST A QUOTE

    Fill in your details and we’ll get back to you in just a few hours

      By submitting this form I agree to my details being used in sole connection with the intended enquiry. Please check our privacy policy to see how we protect and manage your submitted data.