š¬ Video Production London: A Guide for International Brands Working with UK Partners
If youāre an overseas brand looking for video production in London, youāre choosing one of the most vibrant and advanced production hubs in the world. With a deep pool of creative talent drawn from the UKās world-class TV, film and commercial industries, London offers access to award-winning directors, producers, camera operators, editors and crew.
This guide is designed to help international marketing teams and agenciesāparticularly in the USāunderstand how video production works in London: what to expect, what it costs, how to find the right partner, and what youāll need to know about logistics, permits, contracts and more.
š Why London?
- š„ A world-renowned freelance talent pool from film, TV and commercial advertising
- š¬ Cutting-edge camera, lighting and sound equipment (with access to dozens of specialist rental houses)
- šļø Iconic and diverse filming locationsāfrom brutalist architecture to royal parks
- š¢ Top-tier studios with everything from green screen to sound stages
- š Bilingual and multicultural crew, well-versed in working on international projects
London is also ideally located for time zone overlapāgreat for collaborating between North America and Asia. Many projects we’ve worked on involved client teams in the US and post-production across APAC.
Weāve worked with dozens of foreign companies looking for a reliable, strategic UK partnerāand we know exactly how to make it smooth.
š¤ What to Expect When Working with a London Video Production Company
š¤ Freelancers vs Production Companies
You can hire individual freelancers (DOPs, editors, etc.) or work with a full-service agency. The latter is often simpler and more reliable for international projects.
š Contracts, Deposits and Payment Terms
- Signed contract with scope, deliverables and timelines
- Deposit (usually 25ā50%) upfront
- International payments accepted (GBP, Wise, bank wire)
š„ Permits, Parking and Local Considerations
Small camera setups filming b-roll in public usually donāt require permitsābut some boroughs and areas do. Tripods, lighting or crew setups typically trigger permit requirements.
- Permits: Ā£100āĀ£400/day
- Parking bay suspensions: Ā£50āĀ£200/day
- Street parking: £50+ per day in central London
š¢ Studio Costs
- Small studio: Ā£500āĀ£1,500/day
- Green screen/lifestyle set: Ā£1,500āĀ£3,000/day
- Broadcast sound stage: Ā£5,000āĀ£10,000+/day
š Travel & Logistics
- London is dense and expensive
- Most crews use public transport or black cabs
- Hotels: Ā£150āĀ£300/night for central locations
š· What Does Video Production in London Cost?
Type of Project | Budget Range |
---|---|
Talking Head Interview | Ā£2,000 – Ā£5,000 |
Brand Film (1ā2 mins) | Ā£7,000 – Ā£15,000 |
Social Ad (Short Form) | Ā£3,000 – Ā£8,000 |
Product Demo / Explainer | Ā£5,000 – Ā£15,000 |
Multi-location Campaign | Ā£15,000 – Ā£50,000+ |
š” VAT (Sales Tax) Note for International Clients
If you’re based outside the UK and the services are \”exported\” digitally to a non-UK business, you typically donāt pay UK VAT (20%).
- Confirm your business address and usage location
- Ask for VAT clarification on your quote
ā How to Choose the Right London Partner for Overseas Projects
š Experience with International Clients
They should understand remote briefings, time zones, multi-format delivery and international workflows.
šÆ Full-Service Capabilities
Look for end-to-end service: creative, production, post-production, and delivery.
š Contracts, Insurance and Communication
Professional quoting, transparent billing and strong communication are essential.
⨠Why Work with Small Films?
Weāve worked with dozens of international clientsāespecially those based in the USālooking for a reliable, high-quality UK partner to bring their projects to life.
šÆ For example:
- Eightfold ā customer testimonial videos filmed in London
- SEMrush ā client testimonial produced in the UK
We offer:
- š„ Local crew and kit sourcing
- š§ Strategic development and planning
- āļø Efficient pre and post-production
- š» Remote access to live shoots and real-time feedback
- ā Transparent pricing and fixed-fee contracts
And weāre easy to work with (our clients say so š).
š Final Word: London is a Brilliant Place to FilmāIf Youāre in the Right Hands
London gives you access to some of the best talent, equipment, and creativity in the world. But to make the most of it, you need a partner who knows the terraināwho can get the permits, manage the logistics, and keep your production running smoothly.
If you’re looking for a trusted video production partner in London, weād love to help.
š Explore our video services
š½ļø See our portfolio
š© Get in touch