The Brief
Gressingham Duck wanted a premium TV advert to support their Dine In With Duck campaign, airing across the Anglia region. The aim was to showcase duck as the perfect centrepiece for a special night in – with a strong focus on food, not faces. We were asked to develop the creative idea and deliver the full production from start to finish.
Our Creative Solution
We built the concept around a romantic meal for two – a relatable and aspirational setting that gave duck the spotlight. Working from storyboard to screen, we sourced the location, cast, and developed delicious but achievable recipes with a food stylist. We shot using top-end kit including the Arri Alexa Mini and Cooke lenses, achieving a cinematic look with rich textures and standout food styling.
The Result
The final film was elegant, inviting and totally food-focused – celebrating duck in all its glory. We managed Clearcast clearance, oversaw voiceover recording, and handled delivery to the broadcaster. Internal feedback was glowing, and the campaign was a resounding success. Gressingham were over the moon with the results.
