Veganuary Recipe Videos


The Brief

Create a series of recipe videos for Plenish’s contribution to “Veganuary”.

Our Creative Solution

By working closely with Plenish and establishing a clear line of communication we were able to choose and then carefully choreograph the best recipes that would translate well on camera. With a tight schedule during filming we were not only able to deliver 4 recipe videos but also create some additional promotional video content for general digital marketing.

The Result

Plenish are thrilled with the resulting videos which are “on-brand” and very engaging. They are currently running them as part of Veganuary and the results of the campaign will be in soon.

We also re-versioned the videos for sole use on social media.



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